Dear friends india largest satellite television provider VIACOM18 limited launch the new kannada entertainment channel COLORS SUPER will be started test transmission service on intelsat20 satellite at 68.5 degree east.This new channel viacom18 limited second kannada entertainment channel at karnataka state.
The new channel, which will start airing on 24th July, will have four hours of original programming per day and will air films on weekends. The shows will be across genres like rom-coms, mythology, supernatural, reality, and fantasy amongst others.Ravish Kumar, Project Head, regional channels (Colors Super, Colors Kannada and Colors Bangla) says that GEC’s constitute 68 percent of the total Kannada viewership and Colors Kannada enjoys 36 percent of that demographic. Explaining their dominance, Kumar says that the four top-rated shows in Kannada, Agnisakshi, Puttagowri Maduve, Lakshmi Baramma, and Akka are all on Colors Kannada. They have also brought international formats to the market, like Bigg Boss (Big Brother) and Dancing Star (Dancing with the Stars). “We’ve adapted them for the Karnataka market and brought them to a scale and grandeur that viewers had not seen,” he adds. For Colors Super, he envisions a similar growth trajectory, backed by their ideas and viewers demand.channel to scramble mode on intelsat20 satellite.good signal strength the viacom18 downlink transponder on colors super channel.